Most of our assumptions – about ourselves and about the world – are wrong. If we investigate our assumptions, we can change them. Then we can start to think differently and to act differently. This can greatly simplify our life, give us more control over it, and make it a lot more fun.

Karim Benammar is a philosopher specialising in transformative thinking – thinking that makes people do things differently. He gives lectures and workshops for companies and organisations on how to think differently, and on how to negotiate the shift from scarcity to abundance. Benammar studied philosophy in England, the United States and Japan, taught at Kobe University and directed research at Amsterdam University of Applied Sciences. He is the author of the books Abundance (2005) and Reframing – The Art of Thinking Differently (2012) and the podcast Cornucopia (2021-)

Access the free online courses provided by Karim: https://www.karimbenammar.com/en/online-courses

Karin shared a short video for enterprise leaders on Shaping our Future: https://vimeo.com/674149993

The book, Bullshit Jobs by David Graeber, which was mentioned by Karim: https://www.amazon.nl/-/en/dp/0141983477/

The following two episodes (from our previous format) explain how we used Karim’s reframing approach to trigger sustainability ideas:

• Client: https://ebullient.com/podcast/martin-de-roode/
• Coaches: https://ebullient.com/podcast/sustainability-sprint/

Website: https://www.karimbenammar.com/en/

Linkedin: https://www.linkedin.com/in/karimbenammar/

Twitter: https://twitter.com/KBenammar

Facebook: https://www.facebook.com/karim.benammar.773

The conversations on The Business Simplicity Podcast are inspired by the Simple Business Design framework, which is described in detail in the Simplicity Toolkit.  Get it below for free!

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