customer experience expert
15 february 2021
Nienke shares her journey from having different corporate roles to making the decision to become an entrepreneur. Over the last six years, Nienke has become a renowned international speaker and a sought-after Customer Experience Management expert. We dive into some of the reasons why some people think Dutch customer service sucks, and she shares a lot of practical tips on what companies can do to improve their performance.
Nienke Bloem CCXP CSP MBA is often called the Customer Experience Guru. She is a global keynote speaker on Customer Centricity and inspires audiences with best practices and proven methodologies. She leads a speaking practice, a CX game company, a CX training business and is an associate partner of a CX boutique consultancy firm. So, you could say ‘she breathes CX’. With her 20 years’ experience in strategic change management positions within telecom, travel, financial and IT businesses, she knows how businesses work and she speaks the corporate language. But on stage, her talks are inspiring and hands-on. It is her aim to Make Customer Experience Work and help you deliver business results, by creating great Customer Experiences.
As a CX professional Is it my mission to make the world a better place for customers and employees I believe in activating people through a pragmatic approach; hence my motto: ‘Making Customer Experience Work’ I provide keynote presentations on Customer Experience worldwide I provide Customer Experience Masterclasses based on open registration and in-company, both live and virtual I guide CX leaders to become even better in their profession and become the leader they aspire to be I continue to develop training and master classes to help as many organizations and employees as possible to get CX working I inspire as many people as I can with messages, blogs and vlogs, to give CX an important place and a big boost within their organization
Nienke explained the concept of the ‘Peak End Rule’, as described by Daniel Kahneman (also in his book ‘Thinking Fast and Slow’). Here is Kahneman explaining this concept of the remembering self and experiencing self on TED: https://www.youtube.com/watch?v=XgRlrBl-7Yg
Here is a link to Nienke’s book (in Dutch): https://www.nienkebloem.nl/en/de-cx-travel-guide/
The conversations on The Business Simplicity Podcast are inspired by the Simplicity Scan, which is described in detail in the Simplicity Toolkit. Get it below for free!
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