In this episode, we have the privilege of sitting down with David Arnoux, a trailblazer in the field of growth hacking and co-founder of Growth Tribe.  David Arnoux is not your typical entrepreneur; he’s a growth hacker, innovator, and a driving force behind the evolution of modern marketing strategies. With a passion for experimentation and a keen eye for emerging trends, David has become a prominent figure in the fast-paced world of growth hacking.

David’s journey began at the intersection of technology and marketing. With a background in engineering and a curiosity for human behavior, he set out to explore the untapped potential lying within the realm of growth. His early career involved working with startups, where he honed his skills in finding scalable and sustainable growth solutions.  In 2015, David co-founded Growth Tribe, a pioneer in providing hands-on, practical training in growth hacking, data science, and artificial intelligence. Growth Tribe has since become a go-to hub for professionals and businesses seeking to stay ahead in the ever-evolving digital landscape.

As an innovation evangelist, David is known for pushing the boundaries of conventional thinking. He believes in the power of continuous learning and embraces the philosophy that experimentation is the key to unlocking unprecedented growth opportunities. Through workshops, keynotes, and mentorship, he has inspired countless individuals to adopt a growth mindset and fearlessly embrace change.

(The above bio was written by ChatGPT!)

Suggested by David to experience the power of GenAI.  Add these links to your bookmarks and use them for a week when you are making decisions:

• https://www.perplexity.ai/
• https://claude.ai/ (Not available in EU)
• https://bard.google.com/
• https://www.bing.com/?scope=web&cc=NL
• https://chat.openai.com/

Resources mentioned in the conversation

• AI for Business certificate: https://growthtribe.io/certificates/ai-for-business
• XLR8 by John Kotter: https://www.amazon.nl/Accelerate-Building-Strategic-Agility-Faster-Moving/dp/1625271743/
• BCG study on consultant productivity: https://www.bcg.com/publications/2023/how-people-create-and-destroy-value-with-gen-ai
• Lean Analytics by Alistair Croll: https://www.amazon.nl/-/en/Alistair-Croll/dp/1449335675